Marketing Resources

Nimbletoad is a full-service digital marketing agency based in North County San Diego that specializes in website design, SEO, and PPC. Founded in 2008, Nimbletoad’s results-driven marketing strategies enable B2B and B2C organizations to compete at the highest level regionally and nationally.

Content Marketing

How Can Content Marketing Help My Business?

August 30, 2020

Content Marketing is all about developing trust. Consumers want to buy from companies they trust. The ideal outcome of a content marketing campaign is establishing credibility with consumers. They begin to develop brand loyalty and ultimately decide to purchase from you. 70% of businesses are already taking advantage of and investing in content marketing. Those […]

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The Importance of Managing Your Law Firm’s Online Reputation

May 13, 2020
Online Reputation

When you’re a lawyer, your online reputation is as important as your real-world reputation. The way clients seek out lawyers has changed. Today, they no longer rely on newspapers and recommendations. Instead, your clients first turn to Google. Due to the change in client behavior, and all the advancements that web search has experienced in […]

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Conversational Marketing for Lawyers – Engage and Retain More Clients

May 13, 2020
Conversational Marketing

The Ultimate Guide to Conversational Marketing for Law Firms Today is a world where you can find a highly-rated local restaurant from Siri, order your food through an automated customer service app, and have a conversation and find out where your order is based on what a chatty AI bot has told you. Aside from […]

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What Are Therapist Marketing Funnels and How To Use Them?

May 12, 2020
Marketing Funnels for Therapists

By using digital marketing as therapists, you can successfully market your practices and gain competitive advantage because other therapists aren’t necessarily doing the same. Your customers (potential and existing) need your services. However, your services aren’t the same as those of a graphic designer or an architect. The buyer journey is completely different, so you […]

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ADA Website Accessibility – Does Your Business Need to Comply?

May 12, 2020
Website Accessibility

2018 was a big year for ADA Website Accessibility, especially regarding the “open and free” internet. And in that year, website compliance became a regular talking point, making sure that website hosts were offering equal opportunity for people to enjoy goods or services. Through this all, a new ADA website compliance law was drafted—and later […]

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Marketing Your Therapy Practice Using Google Ads – The Ultimate Guide

May 11, 2020
Health Marketing Google Ads

Learn how to use Google Ads to bring in a steady stream of new business for your therapy practice. As a therapist, your focus is on your clients and how you can better serve them. You should not have to think about running ads and building a deeper client base but, unfortunately, you do. Google […]

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Growing Your Therapy Practice with Google My Business

May 11, 2020
Therapy Practice Marketing

So, how can your therapy practice optimize its presence and stand out among the rest? Let’s start at the beginning: Google My Business is a program interface that allows local owners to take control of how their business is displayed across all of Google’s platforms and products. Google My Business is an invaluable tool for […]

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The Top 5 Family Law Marketing Strategies of Successful Law Firms – A 5 Part Series

May 10, 2020
Family Law Marketing

In this guide, we’re going to show you the most important family law marketing strategies. From paid advertising to free methods, read on to find out how to acquire more satisfied clients. These days, people to turn to the internet for everything. Family law included. Sometimes it’s to understand complicated legal processes. And in a […]

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Search Engine Optimization – Part 1 of the Top 5 Family Law Marketing Strategies

May 10, 2020
Search Engine Marketing

Search Engine Optimization for Family Law Firms In this section, you’ll learn how to: Find the right keywords and topics Create amazing content that converts lurkers into clients Optimize your website to rank highly in the search engines Appear in local searches and maximize your conversion rate Attract backlinks that help you reach the top […]

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Pay-Per-Click – Part 2 of the Top 5 Family Law Marketing Strategies

May 10, 2020
Pay Per Click Family Law

Google Pay-Per-Click Advertising for Family Law Marketing In this section, you’ll learn how to: Use Google Ads to acquire clients immediately Set up the right keywords and targeting for your ads Craft compelling ad copy using best practices Create landing pages that convert Reach potential clients who didn’t schedule a consultation What Is Google PPC? […]

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Email – Part 3 of the Top 5 Family Law Marketing Strategies

May 10, 2020
Email Marketing

Email Marketing for Family Law Firms In this section, you’ll learn how to: Turn potential clients into paying clients with email marketing Capture email addresses Segment email lists to acquire even more clients Set up drip campaigns Use the right tools Why Email Works for Family Law Marketing When done right, the average ROI of […]

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Social Media – Part 4 of the Top 5 Family Law Marketing Strategies

May 10, 2020
Law firm social media

Is Social Media a Viable Family Law Marketing Strategy? In this section, you’ll learn how to: Use social media as a family law firm Communicate with your (potential) clients through social networks Get more clients by combining Google ads with Facebook ads People don’t normally use Facebook to find a divorce lawyer. However, social media […]

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Phone Intake – Part 5 of the Top 5 Family Law Marketing Strategies

May 10, 2020
Family Law Marketing Phone Intake

The Golden Rules of Phone Intake In this section, you’ll learn how to: Win over clients by phone Avoid common mistakes costing you clients Improve your law firm’s customer relationship management practices Why Phone Intake Matters Plenty of law firms do everything right. They select the right keywords, optimize their advertising campaigns, publish incredibly valuable […]

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Why we maintain a large library of free digital marketing resources?

At Nimbletoad we believe in empowering our clients to do as much or as little as they like.  In fact, this guiding principle forged two of our five core values:

Be Helpful: We share knowledge. If you know the best way to do something, you will do good work. If you share that knowledge with others, you will become a leader.

Never Stop Learning: Our quest for knowledge is is driven by relentless curiosity. We seek to improve and innovate continually. 

For Do-It-Yourself Marketers use these guides and helpful resources to set up and optimize your own marketing campaigns.  When you find success please let us know. We love to hear how our work has made a positive impact.

Need a little help? We can Do-It-With-You. Tackle as much or as little of your website design and marketing as you feel comfortable handling.  Use us to do the rest.  Or schedule a training session and we can teach you and your team how to accomplish your goals.  You'll leave the training session empowered with news skills and a recorded video that you can refer back to anytime to refresh your memory.

For those that want to concentrate on serving their customers, Nimbletoad will Do-It-For-You. Many of these guides outline best practices for customer relations and business management.  Use this resource section to enhance your business and book a strategy session with us where we can develop a comprehensive done for you marketing plan to achieve your revenue goals.