Digital Marketing for Wineries
Search Engine Optimization
A sound SEO strategy for your winery is an investment in the future. While paid search gets immediate results, the second the ad spend stops the results stop. Whereas efforts made in SEO continue to bear fruit long into the future.
Landing Page Design
The goal is to get results. Make sure that your page instantly positions your winery as THE choice rather than A choice for tastings, tours, and of course for wine.
Pay Per Click
A paid search strategy geo-targeting areas where your wines are in distribution is one of the most cost-effective ways to fuel a steady stream of sales. It is measurable, scalable, and highly optimizable.
Reach your ideal audience where they live, work and play. Reach them where they are about to shop. The key is not to simply have the right message, but deliver that message at the precise time and place most likely to prompt action.
Online reviews are second only to personal referrals (and maybe a wine critic or two) when it comes to making a decision to buy your wine or visit your winery. You might not be able to manage wine critics, but you can certainly manage your own reviews and reputation. Our tools allow you to keep track of your online reviews, solicit new reviews, and monitor for negative ones.
What's all this? Landing Pages... Targeted Advertising...
Don't you build websites?
Yes we do. Our websites load quickly, look great on all devices,
and most importantly stand out from the pack. We'll work with you to build a site that positions your winery as THE choice. Selling online? No Problem. We can build a store for you, or integrate with the one you already have. Once built, the 5 pillars of online marketing listed above will drive the RIGHT people to your site and more importantly to your tasting room and sales outlets.