Marketing Resources

Nimbletoad is a full-service digital marketing agency based in North County San Diego that specializes in website design, SEO, and PPC. Founded in 2008, Nimbletoad’s results-driven marketing strategies enable B2B and B2C organizations to compete at the highest level regionally and nationally.

Google Maps

10 Ways to Increase Your Google Maps Presence in 2021

November 12, 2020

Google Maps is a tool that many businesses often take for granted, particularly as to some degree, listings can be created automatically. However, that’s not to say that business owners shouldn’t take charge of their Google Maps presence in 2021. Thankfully, there are a ton of options available to help businesses optimize Google Maps to […]

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How to Use Google Analytics to Boost Your Law Firm’s Marketing Impact

June 1, 2020
Google Analytics

If you’re not tracking your marketing efforts then you’re throwing money away, it’s as simple as that. How will you know what is working if you don’t track your conversions? Many businesses make this grave error and then wonder why they are running through their marketing budget but have nothing to show for it. Marketing […]

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How to Properly Segment and Nurture Your Law Firm Leads – From Contact to Client

May 26, 2020
Law Firm Lead Segmentation

In this article, we’ll be talking about how to properly automate the process of segmenting your firm’s leads. Law firms often have a wide variety of client needs that they have to address, and this can sometimes make managing your marketing funnels challenging. Thankfully, there’s technology in place that can help. First though, let’s talk […]

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How to Create a Successful Law Firm Marketing Funnel

May 18, 2020
Law firm Lead Generation

Introduction Any law firm that wants to grow its client base has to promote. And while the truth of the situation is simple, the implementation can get a little tricky. Back in the day, law firms could operate on reputation and referrals alone. However, with an increased number of competitors in the space, law firms […]

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Marketing Your Therapy Practice: Video Marketing

May 15, 2020
Video Marketing

A Video Marketing Strategy Gets Prospects off the Fence and into Therapy There’s a saying that goes: “Doing business without advertising is just like winking at a girl in the dark. You know what you’re doing, but nobody else does.” This saying still holds true when we talk about advertising for your therapy practice. However, […]

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Nimbletoad — Recognizing Local Small Businesses in Carlsbad California Since 2008

May 15, 2020
Carlsbad California Digital Markting

Here at Nimbletoad, we are globally recognized for our digital strategy work. We build websites from the ground up — we make sure your site is nimble, lean, ripped, and toned, then we take it to the next level by making the frontend interface to your powerful web application. We’re here to take your business to […]

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SEO for Lawyers: Why and How to Implement a Search Engine Optimization Strategy for Your Law Firm

May 14, 2020
Law Firm SEO

Introduction In this day and age, a law firm can’t generate revenue just by employing capable attorneys. The number of cases is increasing every day, and new firms are constantly popping up. When a potential client starts looking for a lawyer for a particular problem, they’re faced with thousands of potential choices. However, they no […]

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The Importance of Managing Your Law Firm’s Online Reputation

May 13, 2020
Online Reputation

When you’re a lawyer, your online reputation is as important as your real-world reputation. The way clients seek out lawyers has changed. Today, they no longer rely on newspapers and recommendations. Instead, your clients first turn to Google. Due to the change in client behavior, and all the advancements that web search has experienced in […]

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Conversational Marketing for Lawyers – Engage and Retain More Clients

May 13, 2020
Conversational Marketing

The Ultimate Guide to Conversational Marketing for Law Firms Today is a world where you can find a highly-rated local restaurant from Siri, order your food through an automated customer service app, and have a conversation and find out where your order is based on what a chatty AI bot has told you. Aside from […]

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What Are Therapist Marketing Funnels and How To Use Them?

May 12, 2020
Marketing Funnels for Therapists

By using digital marketing as therapists, you can successfully market your practices and gain competitive advantage because other therapists aren’t necessarily doing the same. Your customers (potential and existing) need your services. However, your services aren’t the same as those of a graphic designer or an architect. The buyer journey is completely different, so you […]

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ADA Website Accessibility – Does Your Business Need to Comply?

May 12, 2020
Website Accessibility

2018 was a big year for ADA Website Accessibility, especially regarding the “open and free” internet. And in that year, website compliance became a regular talking point, making sure that website hosts were offering equal opportunity for people to enjoy goods or services. Through this all, a new ADA website compliance law was drafted—and later […]

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Marketing Your Therapy Practice Using Google Ads – The Ultimate Guide

May 11, 2020
Health Marketing Google Ads

Learn how to use Google Ads to bring in a steady stream of new business for your therapy practice. As a therapist, your focus is on your clients and how you can better serve them. You should not have to think about running ads and building a deeper client base but, unfortunately, you do. Google […]

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Growing Your Therapy Practice with Google My Business

May 11, 2020
Therapy Practice Marketing

So, how can your therapy practice optimize its presence and stand out among the rest? Let’s start at the beginning: Google My Business is a program interface that allows local owners to take control of how their business is displayed across all of Google’s platforms and products. Google My Business is an invaluable tool for […]

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Why we maintain a large library of free digital marketing resources?

At Nimbletoad we believe in empowering our clients to do as much or as little as they like.  In fact, this guiding principle forged two of our five core values:

Be Helpful: We share knowledge. If you know the best way to do something, you will do good work. If you share that knowledge with others, you will become a leader.

Never Stop Learning: Our quest for knowledge is is driven by relentless curiosity. We seek to improve and innovate continually. 

For Do-It-Yourself Marketers use these guides and helpful resources to set up and optimize your own marketing campaigns.  When you find success please let us know. We love to hear how our work has made a positive impact.

Need a little help? We can Do-It-With-You. Tackle as much or as little of your website design and marketing as you feel comfortable handling.  Use us to do the rest.  Or schedule a training session and we can teach you and your team how to accomplish your goals.  You'll leave the training session empowered with news skills and a recorded video that you can refer back to anytime to refresh your memory.

For those that want to concentrate on serving their customers, Nimbletoad will Do-It-For-You. Many of these guides outline best practices for customer relations and business management.  Use this resource section to enhance your business and book a strategy session with us where we can develop a comprehensive done for you marketing plan to achieve your revenue goals.