Marketing Resources

Nimbletoad is a full-service digital marketing agency based in North County San Diego that specializes in website design, SEO, and PPC. Founded in 2008, Nimbletoad’s results-driven marketing strategies enable B2B and B2C organizations to compete at the highest level regionally and nationally.

Pay-Per-Click

What is Pay-Per-Click (PPC) Advertising?

September 21, 2021

Last Updated on September 23, 2021 by Amy Geldean In today’s fast-paced world, eCommerce businesses, entrepreneurs, small companies, and franchises are looking for a quick and effective way to get the eyes of high-converting customers on their brands. Search engines still happen to be the best avenue for brands to get in touch with potential […]

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The Top 9 Reasons You Should Consider a Website Redesign

August 26, 2020
website redesign

Last Updated on June 1, 2021 by Amy Geldean First impressions are a big deal, and these days your website is the first thing consumers see of your business. But, if your website is outdated and underperforming, you could be making a lasting and unfortunately negative first impression. Many people tend to want to hold […]

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How to Pick a Local SEO Agency: 11 Questions To Ask

July 19, 2020
local seo agency

Last Updated on June 22, 2021 by Amy Geldean Choosing a local SEO agency to work with can be an intimidating task. A business looking to optimize its site needs to know what to ask and look for in a local SEO company. Here are 11 key questions that you should ask when choosing a […]

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How to Choose Your Web Design Agency: A Step-by-Step Guide and Tips

June 25, 2020
Web Design Agency

Last Updated on June 29, 2021 by Amy Geldean In this guide, we’re going to show you how to choose your web design agency, and what questions to ask your web designers. First impressions matter. And since your website is the first thing your clients will see, it has to convince them you’re the best. Back […]

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How to Use Google My Business

June 10, 2020
Google My Business

Last Updated on July 8, 2021 by Amy Geldean Use Google My Business to Gain More Website Traffic and Generate Sales No matter how good your product or service is, you’ll never be able to compete if you aren’t found on Google. In this day and age, if you’re not found online, you’re invisible.  If […]

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How to Use Google Analytics to Boost Your Law Firm’s Marketing Impact

June 1, 2020
Google Analytics

Last Updated on June 1, 2021 by Amy Geldean If you’re not tracking your marketing efforts then you’re throwing money away, it’s as simple as that. How will you know what is working if you don’t track your conversions? Many businesses make this grave error and then wonder why they are running through their marketing […]

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Law Firm Lead Segmentation: How to Properly Segment Leads From Contact to Client

May 26, 2020
law firm lead segmentation

Last Updated on June 22, 2021 by Amy Geldean In this article about law firm lead segmentation, we’ll be talking about how to properly segment leads and automate that process. Law firms often have a wide variety of client needs that they have to address, and this can sometimes make managing your law firm marketing […]

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How to Create a Successful Law Firm Marketing Funnel

May 18, 2020
Law firm Lead Generation

Last Updated on June 1, 2021 by Amy Geldean Introduction to the Law Firm Marketing Funnel Any law firm that wants to grow its client base has to promote. And while the truth of the situation is simple, the implementation can get a little tricky. Back in the day, law firms could operate on reputation […]

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Marketing Your Therapy Practice: Video Marketing

May 15, 2020
Video Marketing

Last Updated on June 1, 2021 by Amy Geldean A Video Marketing Strategy Gets Prospects off the Fence and into Therapy There’s a saying that goes: “Doing business without advertising is just like winking at a girl in the dark. You know what you’re doing, but nobody else does.” This saying still holds true when […]

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Nimbletoad — Recognizing Local Small Businesses in Carlsbad California Since 2008

May 15, 2020
Carlsbad California Digital Markting

Last Updated on June 1, 2021 by Amy Geldean Here at Nimbletoad in Carlsbad, we are globally recognized for our digital strategy work. We build websites from the ground up — we make sure your site is nimble, lean, ripped, and toned, then we take it to the next level by making the frontend interface to […]

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SEO for Lawyers: Why and How to Implement a Search Engine Optimization Strategy for Your Law Firm

May 14, 2020
Law Firm SEO

Last Updated on July 8, 2021 by Amy Geldean Introduction to SEO for Lawyers In this day and age, a law firm can’t generate revenue just by employing capable attorneys. The number of cases is increasing every day, and new firms are constantly popping up. When a potential client starts looking for a lawyer for […]

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The Importance of Managing Your Law Firm’s Online Reputation

May 13, 2020
law firm's online reputation

Last Updated on July 6, 2021 by Amy Geldean When you’re a lawyer, your online reputation is as important as your real-world reputation. The way clients seek out lawyers has changed. Today, they no longer rely on newspapers and recommendations. Instead, your clients first turn to Google. Due to the change in client behavior, and […]

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Conversational Marketing for Lawyers – Engage and Retain More Clients

May 13, 2020
Conversational Marketing for Lawyers

Last Updated on June 30, 2021 by Amy Geldean The Ultimate Guide to Conversational Marketing for Lawyers Today is a world where you can find a highly-rated local restaurant from Siri, order your food through an automated customer service app, and have a conversation and find out where your order is based on what a […]

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Why we maintain a large library of free digital marketing resources?

At Nimbletoad we believe in empowering our clients to do as much or as little as they like.  In fact, this guiding principle forged two of our five core values:

Be Helpful: We share knowledge. If you know the best way to do something, you will do good work. If you share that knowledge with others, you will become a leader.

Never Stop Learning: Our quest for knowledge is is driven by relentless curiosity. We seek to improve and innovate continually. 

For Do-It-Yourself Marketers use these guides and helpful resources to set up and optimize your own marketing campaigns.  When you find success please let us know. We love to hear how our work has made a positive impact.

Need a little help? We can Do-It-With-You. Tackle as much or as little of your website design and marketing as you feel comfortable handling.  Use us to do the rest.  Or schedule a training session and we can teach you and your team how to accomplish your goals.  You'll leave the training session empowered with news skills and a recorded video that you can refer back to anytime to refresh your memory.

For those that want to concentrate on serving their customers, Nimbletoad will Do-It-For-You. Many of these guides outline best practices for customer relations and business management.  Use this resource section to enhance your business and book a strategy session with us where we can develop a comprehensive done for you marketing plan to achieve your revenue goals.