Marketing Resources

Nimbletoad is a full-service digital marketing agency based in North County San Diego that specializes in website design, SEO, and PPC. Founded in 2008, Nimbletoad’s results-driven marketing strategies enable B2B and B2C organizations to compete at the highest level regionally and nationally.

how to craft a balanced omnichannel strategy

Personalization vs. Overload: How To Craft An Omnichannel Strategy That Strikes the Right Balance

June 6, 2024

Last Updated on June 6, 2024 by Troika Gellido In a rapidly evolving digital landscape, finding the sweet spot in your marketing efforts can often feel like walking a tightrope. The truth is, cracking the code on how to craft a balanced omnichannel strategy for personalization without overload is one of the biggest challenges facing […]

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What is a Lead Magnet? 5 Great Benefits to Consider

September 8, 2021
lead magnet

Last Updated on September 8, 2021 by Overview of Lead Magnets Have you heard of marketers buying email lists? While this can work for a shorter time, most people on your list will report you for spamming. After a hefty fine, you’ll probably realize it’s better to have a genuine email list. That way, you’ll […]

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Chamber of Commerce for Local SEO: 7 Best Reasons to Join

August 30, 2021
chamber of commerce for local seo

Last Updated on August 31, 2021 by Should You Join Your Local Chamber of Commerce for Local SEO? Chambers of Commerce are organizations that bring local business owners together. They provide networking opportunities and can help you find business partners. They also play an important part in fostering the local economy, creating jobs, providing training […]

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Video Content for Hospitality: 3 Best Strategies to Try

August 2, 2021
video content for hospitality

Video is quickly becoming a major advertising method for a wealth of industries, including the hospitality industry. Video content for hospitality organizations can grab attention in a way that simple copy or banner ads simply can’t. Still, images and copy are still quite lucrative in terms of reaching one’s target audience, but video has some […]

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What Is SEO Exactly and Why Is It Important?

July 26, 2021

Last Updated on July 26, 2021 by SEO has long been a buzzword in the marketing industry. At its most basic, Search Engine Optimization (SEO) is the process of optimizing your website to generate more organic traffic.  To understand the total concept of SEO and its importance to your business and its website, we have […]

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Content Marketing 101: Everything You Need to Know

July 16, 2021
Content Marketing

Last Updated on July 16, 2021 by What is Content Marketing? Content marketing is a type of marketing that focuses on targeting and attracting inbound customers rather than pushing content out to a broad audience. Similarly, you’re not cold-calling or sending mass mailings. Instead, you’re generating interest by creating content that your customers want to […]

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How to Use LinkedIn for B2B Marketing

July 9, 2021
LinkedIn for B2B Marketing

Last Updated on July 12, 2021 by LinkedIn is a powerful social media platform for B2B marketing. A company with an active presence on LinkedIn can build a solid professional network. Over six hundred million people use LinkedIn, and it’s still growing. Additionally, 46% of social media traffic to B2B company websites comes from LinkedIn. This article […]

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10 Types of Content Marketing Every Successful Business Needs

July 6, 2021
Types of Content Marketing

Last Updated on July 6, 2021 by When choosing between one content type and another content type, you may not know where to start. After all, you started your business because you love what you do – not because you want to spend countless hours engineering a marketing strategy – and hoping that you’re doing it […]

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The Differences Between Earned Media, Owned Media, Paid Media: What You Need to Know

June 15, 2021
Earned Media Paid Media Owned Media

Last Updated on July 6, 2021 by Earned media, owned media, and paid media are terms that float around a lot in the marketing world. Lots of people don’t entirely understand what the differences between these three terms are. All three of these types of media are quite important when it comes to building the […]

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Social Media SEO Strategy: 8 Great Ways to Incorporate It

June 15, 2021
Social Media SEO Strategy

Last Updated on July 6, 2021 by The Importance of Having a Social Media SEO Strategy If you’re looking for an effective way to give your inbound traffic a boost, you’re going to want to develop a social media SEO strategy. Because everyone is on social media. Instagram alone has over one billion active users. Moreover, […]

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Nimbletoad Named One of the Best Digital Marketing Firms in San Diego by

March 29, 2021
San Diego's best digital marketing firms

Last Updated on May 20, 2021 by Nimbletoad was recognized among the top 15 agencies with broad online marketing capabilities and industry expertise as one of San Diego’s Best Digital Marketing Firms., a leading independent review website for small business online tools, products, and services, has named Nimbletoad to its list of San Diego’s […]

Read More Ranks Nimbletoad Among the Top 15 Web Design Companies in San Diego

February 19, 2021
web design companies in san diego

Last Updated on May 20, 2021 by Announces Top 15 Web Design Companies in San Diego Leading review guide highlights the most trusted agencies to design and build professional websites SEATTLE (PRWEB) FEBRUARY 07, 2021, a leading independent review website for small business online tools, products, and services, has announced the best web design […]

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9 ways to save your Local SEO efforts from being sabotaged by the wrong geographic focus

January 11, 2021
Local SEO

Last Updated on July 1, 2021 by Did you know that four out of five consumers search to find local information? Did you know that 88% of consumers who do a local search on their smartphone visit or call a store within a day? What does this mean for your business? Well, in simple terms, […]

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Why we maintain a large library of free digital marketing resources?

At Nimbletoad we believe in empowering our clients to do as much or as little as they like.  In fact, this guiding principle forged two of our five core values:

Be Helpful: We share knowledge. If you know the best way to do something, you will do good work. If you share that knowledge with others, you will become a leader.

Never Stop Learning: Our quest for knowledge is is driven by relentless curiosity. We seek to improve and innovate continually. 

For Do-It-Yourself Marketers use these guides and helpful resources to set up and optimize your own marketing campaigns.  When you find success please let us know. We love to hear how our work has made a positive impact.

Need a little help? We can Do-It-With-You. Tackle as much or as little of your website design and marketing as you feel comfortable handling.  Use us to do the rest.  Or schedule a training session and we can teach you and your team how to accomplish your goals.  You'll leave the training session empowered with news skills and a recorded video that you can refer back to anytime to refresh your memory.

For those that want to concentrate on serving their customers, Nimbletoad will Do-It-For-You. Many of these guides outline best practices for customer relations and business management.  Use this resource section to enhance your business and book a strategy session with us where we can develop a comprehensive done for you marketing plan to achieve your revenue goals.