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Last Updated on July 6, 2021 by Amy Geldean Search Engine Optimization for Family Law Firms In this section, you’ll learn how to: Find the right keywords and topics Create amazing content that converts lurkers into clients Optimize your website to rank highly in the search engines Appear in local searches and maximize your conversion […]Read More
Last Updated on June 30, 2021 by Amy Geldean Google Pay-Per-Click Advertising for Family Law Marketing In this section, you’ll learn how to: Use Google Ads to acquire clients immediately Set up the right keywords and targeting for your ads Craft compelling ad copy using best practices Create landing pages that convert Reach potential clients […]Read More
Last Updated on September 24, 2021 by Amy Geldean Email Marketing for Family Law Firms In this section, you’ll learn how to: Turn potential clients into paying clients with email marketing Capture email addresses Segment email lists to acquire even more clients Set up drip campaigns Use the right tools Why Email Marketing for Family […]Read More
Last Updated on September 24, 2021 by Amy Geldean The Golden Rules of Phone Intake for Family Law In this section, you’ll learn how to: Win over a potential client by phone Avoid common mistakes costing you a potential client Improve your law firm’s customer relationship management practices Why Phone Intake for Family Law Matters […]Read More
Last Updated on June 21, 2021 by Amy Geldean Even as eCommerce is taking over most industries, wineries tend to lag behind. According to the 2019 State of the Wine Industry Report by Silicon Valley Bank, only about 8% of total wine sales direct to the consumer occur online. Total wine sales are even lower, as low […]Read More
Last Updated on July 19, 2021 by Amy Geldean Imagine yourself slowly sipping a fantastic wine, the aromas that leap out of the glass as you swirl the wine, and the picturesque view as look out over the vineyard. Life doesn’t get much better. Whether it’s on vacation or at a local winery, it’s these […]Read More
Last Updated on August 13, 2021 by Amy Geldean Content marketing has become an essential component of digital marketing. It helps consumers learn about brands and their products and services; it makes brands look more trustworthy and, ultimately, it helps to boost conversions. But there are many content formats that businesses can choose from, and, […]Read More
Last Updated on July 13, 2021 by Amy Geldean Email Marketing for Wineries in 2020 – Best Practices There is nothing I like more than receiving an email from one of my favorite wine clubs. Unfortunately, I can’t help but notice that the majority of these emails aren’t as optimized as they should be. In […]Read More
Last Updated on June 16, 2021 by Amy Geldean I just got back from the 2020 Direct to Consumer Wine Symposium. This event, in its 13th year, is the primary fundraiser for Free the Grapes! Free the Grapes and its predecessor Coalition for Free Trade have increased the number of legal shipping states from 17 […]Read More
Last Updated on August 13, 2021 by Amy Geldean The only constant in digital winery marketing is change. That website you built a few years ago might still have some good bones, but it will probably need at least an update as we move deeper into 2021. User behaviors and expectations are changing as new […]Read More
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