What Is A Technical Audit?

A technical audit is a basically a “check-up” for your website. It is a comprehensive review of the health of your web presence to determine SEO visibility.

A technical audit should be performed on a regular basis and will:

  • Let you know how your web presence stacks up against best practices
  • Uncover changes in SERP positioning and alert you to possible Google penalties
  • Identify opportunities for improvement in generating organic search performance
  • Produce actionable recommendations that are prioritized and measurable

Typical findings include opportunities for improvement, such as:

  • Competitive marketplace insights
  • Website structure issues
  • User experience issues
  • Technical SEO issues on-page and off-page
  • Content gaps and opportunities
  • Google penalties to protect against